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Welcome to Peter Sutton Associates

Marketing & Management Consultants
Peter Sutton Associates
Growing Businesses of all kinds, shapes and sizes

Peter Sutton works with business start ups as well as mature businesses and offers affordable customised programmes to meet the needs of the business at all stages of development and life-cycle.

Is it still your baby? Experiencing growing pains? Or just going through a “difficult phase”? Whatever stage your business is in managing growth successfully is always a challenge. Peter Sutton Associates offer support and advice to help grow your business – through good times and bad.

It’s easy to say “could do better” about most businesses and organisations but not so easy to consistently target those outcomes that really matter. Peter Sutton Associates can help frame the strategy and focus the energy in the business to enable owners and managers to attain the key value objectives of their stakeholders.

A good marketing campaign is one that meets its objectives. Agreeing those objectives in advance and measuring results is fundamental to knowing whether a campaign is working or not. Peter Sutton Associates can help you to plan for SMART objectives and to manage effective campaigns to get the business to where it needs to be.

Developing profitable sales is the goal of growing businesses everywhere but very often resources and energy are diluted chasing less valuable opportunities. Frequently, it is not obvious which sales are in fact the most profitable and which fit strategically with the business objectives. Peter Sutton Associates can help you to prioritise opportunities and plan towards achieving realistic and achievable targets.

Peter Sutton heads a flexible group of expert consultants in a wide range of management skills. So for issues ranging from accounting for non-accounting managers (A) to zoning of warehouse operations for optimum efficiency (Z) Peter Sutton Associates can guide you through the whole alphabet of management skills.

Business owners and managers need to ensure that their staff share the same objectives as they do themselves. Building great teams involves structuring diversity and celebrating the differences between people and the talents they bring. Being part of a great team can be highly motivating for a wide range of people with very different needs. Peter Sutton Associates can help to identify those needs and devise programmes to get the best from your teams.

Careful research and planning should help you to identify achievable targets for your business and first class communications will bring you in reach of your objectives. Whether you need an effective advertising campaign, corporate event or seminar, or precisely targeted written and visual communications Peter Sutton Associates can help you to identify the most appropriate channels for your communications. Delivering your messages with clarity, energy and with skilfully applied creativity.

It’s always exciting to launch a new business, product or service. Peter Sutton Associates can ensure the spadework is done to secure a successful launch followed by a long and productive life for your new service or product. Peter Sutton Associates have experience of launching new businesses in the UK and in other European countries.

Where do you want to get to? When would you like to arrive? What hazards can you anticipate? What will you do when things aren’t quite as you expected them to be? Do you have a plan? Is it flexible? Peter Sutton Associated can get you started and help you along the way.

Adequate resources are vital and well thought through plans are the road map to achieving your goals. Peter Sutton Associates can help to identify sources of funding and can work with you to produce well constructed plans and robust budgets to guide you and to monitor progress.

Many good and profitable businesses have stumbled for lack of cash. Peter Sutton Associates can work with you to improve debtor days and to ensure that credit control is being handled well.

Avoid paralysis by analysis and get statistics working for you. Key ratios provide a rapid snapshot of where the business is today and trend analysis can illuminate where the business will be tomorrow. Peter Sutton Associates can help you use these tools in your business to provide warning signals of where the business is heading allowing corrections to be made before it is too late.

Good marketing enables sales. Don’t lose business to the competition by failing to market effectively. Peter Sutton Associates can help expand your understanding of your customers and deliver effective and measurable marketing campaigns to grow sales.

Peter SuttonPeter Sutton (Managing Consultant). MBA (Durham University), Fellow of the Chartered Institute of Marketing, Member of the Institute of Management. Peter combines extensive empirical experience with a sound academic appreciation of all aspects of business, resulting in an open and balanced approach to management. A marketing and sales specialist in the business to business environment Peter has launched several successful business and developed businesses both for himself and on behalf of others in a career that has spanned over 30 years. With lead roles in a number of mergers, acquisitions and business sales he has been a key member in a management buy-out team and has successfully launched new businesses both in the UK and in Europe. For several years he worked for an American corporation as Managing Director of their European operations. He has specialised in business communications and in addition to wide ranging management skills he has extensive experience in the planning and management of corporate events, conferences and exhibitions.

Great value advice based on getting to know and understand our customers and identifying their needs and the drivers of their business. Initial consultation and follow up meeting to review the circumstances and needs of the business are provided free. After that, clients who want Peter Sutton Associates to work with them are always provided with comprehensive quotations for the work to be done and the outcomes that are to be achieved. In this way there are never any unpleasant surprises when our bill is presented. In addition we can offer special packages for business start-ups and programme results orientated billing.

Mobile +44 (0)7775 674552
Messages +44 (0)1923 852 165
Email peter@petersuttonassociates.co.uk

“Thank you once again for all your help. Your advice and support has been invaluable.”
MD London (Engineering)

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